The consumer goods and retail sector is undergoing a profound transformation, driven by digital commerce, technological innovation, evolving consumer expectations, and increasing demands for transparency and corporate social responsibility. Companies must now balance commercial performance, supply chain efficiency, regulatory compliance, and brand protection.
From luxury brands and large retailers to FMCG, healthcare products, cosmetics, and e‑commerce, businesses face complex legal challenges, including product regulation, consumer protection, food and product safety, network structuring, international trade, indirect taxation, data protection, intellectual property, and competition law. These challenges are compounded by import restrictions, regional standards, customs policies, and local labeling, advertising, and commercial practice requirements.
At CLKA Law Firm, we support consumer goods and retail companies at every stage of their growth, combining sector-specific expertise across commercial law, competition law, intellectual property, technology, media & telecommunications (TMT), taxation, customs, employment law, and litigation. Our integrated approach helps manage risks while maximizing business opportunities.
Our services include:
- Distribution network structuring and legal compliance – selective or exclusive distribution, franchising, and commercial agency agreements
- Drafting and negotiation of complex commercial contracts
- Product compliance and regulatory guidance – local and international standards
- Engagement with regulatory authorities and proactive risk management
- Product traceability, liability, and crisis management – defective product recalls and strategic communication
Protecting and leveraging intangible assets is also a key priority. CLKA assists clients with:
- Brand, design, and innovation protection
- Counterfeit prevention and enforcement – including in digital channels
- E‑commerce, data privacy, digital advertising, and online platform management
With deep knowledge of African markets, OHADA regulations, and local laws, combined with an international perspective, CLKA helps consumer goods and retail businesses secure cross-border operations, optimize trade flows, and adapt strategies to regulatory and economic realities.
Our goal:
Enable companies in the consumer goods and retail sector to grow confidently within a secure legal framework, mitigate risks, strengthen consumer trust, and turn regulatory challenges into sustainable growth and competitive advantage.
